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MELBOURNE, October 2008 - 2XU, Australasia's fastest growing high performance athletic apparel brand, has been announced the official apparel supplier of Challenge Wanaka 2009.

As official compression apparel supplier to the New Zealand Academy of Sport, 2XU's sponsorship of Challenge Wanaka further articulates the global brand's rapid New Zealand ascent. Last month, 2XU also opened the doors of its first New Zealand store in Newmarket, Auckland.

2XU's highly acclaimed apparel will be worn by event staff, while all event finishers will be awarded an official 2XU Challenge Wanaka 2009 shirt in recognition of their achievement.

2XU is now one of the most revered brands on the international triathlon market. Every element of the three discipline sport has been dissected and considered by the 2XU product development team. Rigorous testing has been carried out to produce fabrics with superior denier and gauge construction to allow speed without compromising heat and moisture transfer.

Merchandise from 2XU's Triathlon, Cycle and Run ranges will also be available for purchase by competitors and spectators throughout the 2009 Challenge Wanaka festival.

For further information on 2XU, visit www.2xu.com